|
Press Room: Product Releases
WaveAction™ System Rolls into
All Hamilton Beach® Blender Lines
Consumers Demand Blending Without Ice Chunks; Prompts Brand-Wide Upgrade
In 2005, Hamilton Beach® blenders added a wave into blending action. The result? WaveAction™ blenders eliminate the need to push the mix down into the blades with wooden spoons and stir sticks. The WaveAction™ system continuously pulls the mixture down for smooth blending from top to bottom – every time.
Typically, blenders spin their contents around the jar, often leaving ingredients untouched by the blades. Hamilton Beach® engineers incorporated brand new jar designs to create a powerful wave action that pulls the mix down into the blades.
This innovation has been so successful with consumers that by mid-2006, all full-size Hamilton Beach® blenders will include the patent pending WaveAction™ system.
The WaveAction™ system in Eclectrics® blenders means that the durability and style of all-metal appliances is combined with perfectly blended drinks. Select WaveAction™ blenders will introduce glass jars, new colors and finishes. Consumers shopping for the WaveAction™ system won’t need to look far with blender choices across a broad range of performance levels and price points.
The popular Wave Station™ dispensing blenders with 600 to 750-watts of peak power, will add a 48-ounce glass jar and also will come in black and brushed metal versions.
Kirby Kriz 804-527-7309
kirby.kriz@hamiltonbeach.com
Press Room:
Go to www.hamiltonbeach.com or
try the Toll-Free Number: 800-851-8900
