Digital Content Production Specialist, PT

Department: Marketing

Digital Content Production Specialist, PT

Hamilton Beach Brands, Inc. is a leading designer, marketer, and distributor of small household and commercial appliances.  We are seeking qualified candidates for a Part Time Digital Content Production Specialist opportunity in our hospitality  and foodservice-focused Commercial (HBC) division at our Corporate Headquarters in Glen Allen, Virginia.  The Digital Content Production Specialist will increase and enhance the productivity of the Commercial Digital Department team through strong generalist and decent design and production skills in Photoshop, InDesign, WordPress and video production for our B2B division.

We offer the following benefits for part–time employees:  401(k), paid vacation, paid holidays, the opportunity for a paid day off to share your talents with the non-profit of your choice, “summer hours” which is a great opportunity for long weekends all summer long, a quarterly subsidy to help cover the costs associated with staying fit, standing desks, the ability to purchase our products at a discounted cost, team building, employee recognition, casual dress code and flexible hours.

Responsibilities of the position include: 

  • Website/portal content design and production for and other commercial websites
  • Develop and execute social and downloadable content strategy
  • Organize and maintain content library, distribution and coordination along with digital team
  • Work with digital team to facilitate content production related to international digital marketing efforts
  • Support HBC sales teams/reps/dealers through production material execution
  • Assist in facilitation and executing LMS/training content production
  • Coordinate and execute product launch components in conjunction with digital leadership
  • Coordinate and serve as a liaison between digital leadership, the production team and outsourced video production

Requirements of the position include: 

  • A Bachelor’s Degree (preferably in Marketing, Communications or Website development/Marketing).
  • 3+ years direct experience with content creation, web marketing, website CMS production, video production working with web developers, creative departments and marketing teams.
  • Solid understanding and technical abilities related to WordPress, CSS/HTML, HubSpot and similar platforms to boost efforts in social and online awareness with digital and social media analytics, insights, CMS and other marketing automation platforms
  • Broad portfolio reflecting experience in creating and producing content for social media through a variety of mediums including: LinkedIn, Facebook, Instagram, YouTube, Twitter and others.
  • Attention to detail
  • Excellent communication skills to engage stakeholders and influence outcomes
  • Fluency in both English and Spanish to support Spanish speaking markets is desirable
  • Copywriting and social media writing experience is ideal
  • B2B background is preferred
  • HubSpot capabilities along with ability to develop landing pages, html email design and digital ad production

The successful candidate will have enough experience to be able to execute on objectives with minimal supervision, while being strategically and creatively directed in terms of projects and priorities.

Our employees enjoy working in a tobacco-free and drug-free environment.   We do not consider candidates who use tobacco products.  Hamilton Beach Brands, Inc. is committed to hiring and retaining a diverse workforce.  We are an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class. 

If you are interested and qualified for this role, please apply here:



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