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Public Relations Specialist (Approximately 30 hours per week)

Department: Corporate Communications

Public Relations Specialist (Approximately 30 hours per week)

At Hamilton Beach Brands, Inc., a leading designer, marketer and distributor of small household and commercial appliances, our culture is one of hard work, ethical behavior and team work.  We roll up our sleeves and work hard to create products that have been pleasing customers for over 100 years.  We offer a comprehensive compensation and benefits package which includes health, dental and vision insurances, along with 401(k),  paid vacation, a paid charitable day off to share your talents with the non-profit of your choice, “summer hours” which is a great opportunity for long weekends all summer long, a quarterly subsidy to help cover the costs associated with staying fit, standing desks, the ability to purchase our products at a discounted cost, employee recognition, team building activities, a casual dress code, and flexible hours just to name a few of the advantages of working for this dynamic company.

We are seeking qualified candidates for a Public Relations Specialist opportunity at our Corporate Headquarters in Glen Allen, Virginia.  The person in this position will work approximately 30 hours per week.  The individual in this position will coordinate and implement communications projects and events in conjunction with Corporate Communications and Marketing Teams to support business goals of the company. The Public Relations Specialist will also evaluate and report on effectiveness of communications and digital outreach strategies, and recommend changes or improvements.  Lastly, this role will assist with communications outreach and media relations along with writing content and press releases.

Responsibilities of the position include: 

  • Conduct traditional and digital media outreach and content development, including writing press releases, brand messaging, media pitches and influencer outreach across all Hamilton Beach brands
  • Assist and manage production of all media kits and press materials for outreach and events
  • Assist in management of media monitoring database for the communications department and report monthly and quarterly on media impressions across select Hamilton Beach Brands, Inc.
  • Develop and maintain strong media and influencer relationships and proactively cultivate new relationships
  • Keep abreast of product knowledge, brand guidelines, trends, and new product development as it relates to the communications department
  • Collaborate with the marketing teams to promote Hamilton Beach products via PR channels
  • Interact with senior management and all departments to provide communication assistance

Requirements of the position include: 

  • Bachelor’s degree in Public Relations, Mass Communications, Journalism or related field or equivalent work experience
  • 2 - 5 years of experience in public relations in an agency or corporate environment
  • Food industry or consumer brand experience preferred
  • Proficient in Microsoft Office, Word, PowerPoint and Excel
  • Proficient in media and influencer monitoring platforms like Cision and/or Meltwater and news release distribution such as PR Newswire
  • Ability to travel periodically – including outside of regular work hours and weekends to serve as key point person for events
  • Ability to create and maintain long-lasting relationships with media and external audiences including editors of leading media outlets
  • Candidate must submit 3 writing samples

The successful candidate will be a creative, results driven self-starter with a strong work ethic, excellent organization, interpersonal and communication skills, and will have demonstrated the ability to work independently and use good judgment. 

Our employees enjoy working in a tobacco-free and drug-free environment.   We do not consider candidates who use tobacco products.  Hamilton Beach Brands, Inc. is committed to hiring and retaining a diverse workforce.  We are an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class. 

If you are interested and qualified for this role, please apply here:  https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=d8978a7a-9b10-44e7-adcf-1ee5e34d374a&ccId=19000101_000001&jobId=291870&source=CC3&lang=en_US

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